It’s personal. We did not realize it growing up, but we both grew up in the midst of mental health crises in our families - and no one talked about it. We experienced firsthand the lack of communication, funding and support for both patients and families. Unfortunately, we know our story is not unique.
We want to spare our children the same, and to empower children, men and women to speak about mental health, just like we do about our workout for the day.
You can’t fix what you don’t talk about - and people are dying because people aren’t talking! But, the tides are turning.
We look at mental health on a spectrum just like physical health. You are never 100% or 0% and there is always change and hope. Just like someone has cancer or diabetes, someone can have anxiety or depression - that is just another human condition.
Our social mission is to elevate the conversation on mental health and increase funding and awareness for mental health organizations. As part of that we donate 1% of all sales to organizations doing game-changing and life-saving work in the mental health community.